Domino’s Celebrates the LGBTQ+ Community

Published: June 10, 2020
Domino’s has been a proud sponsor of Motor City Pride in Detroit for five consecutive years. Although this year’s event was moved to a virtual platform, Domino’s remains committed to supporting the LGBTQ+ community.

Domino’s believes in giving back to its communities and putting people first. With the start of this year’s Pride Month, we are reminded to live each day with purpose, embrace who we are and celebrate our differences. Domino’s is committed to standing with the LGBTQ+ community, not only during Pride Month but every day.

Many Pride Month events across the country have been moved to virtual platforms due to the COVID-19 outbreak, including Motor City Pride in Detroit. Although there was no physical gathering, Domino’s was proud to sponsor this year’s virtual event.

Domino’s first sponsored Motor City Pride in 2016, and in 2017, decided to make more out of the sponsorship by partnering with Stand with Trans, a nonprofit organization dedicated to supporting transgender youth and their families. Not only does Domino’s stand with the LGBTQ+ community through Pride celebrations, but as an active member of the Business Coalition for the Equality Act, Domino’s uses its voice to bring awareness to underserved groups, such as transgender youth.

In 2019, Domino’s and Stand with Trans passed out free pizza and raised more than $1,800 for the nonprofit organization through matched donations at their shared Motor City Pride booth. Domino’s partnership with Stand with Trans also enriches the Pride experience for team members who are passionate about advocating for LGBTQ+ rights.

Felipe Periera, ecommerce tech specialist and Pride volunteer coordinator, said he is honored to work with Stand with Trans and support an underserved part of the LGBTQ+ community.

“When I see the joy that comes from young people visiting our booth and interacting with Stand with Trans and Domino’s people, it makes me feel like I’m giving them a space to feel accepted and loved,” he said.

This year marks the 50th anniversary of Pride celebrations since the first Pride march in 1970 – one year after the Stonewall Riots. And while people can’t be together in the same way, Pride is not about festivities and pizza. Pride is about remembering how far we have come, and our dedication to advocating for LGBTQ+ rights.

And as Felipe said, Pride is also to simply love: “Pride reminds many people going through hardships that they are not alone – they are beautiful, accepted and loved by simply being who they are.”

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